Department of Public Relations And Advertising Undergraduate Program (Before 2015)

1. Semester

Course Code Course Name
Theory
Application/Laboratory
Credit
ECTS
COMPE 103 Introduction to Computers
3
0
3
3
ECON 101 Introduction to Economics I
3
0
3
8.5
ENG101 English for Academic Purposes I
4
0
4
3.5
HIST 101 Principles of Atatürk and History of Turkish Revolution I
2
0
2
2
LAW 111 Introduction To Law
3
0
3
5
SOC 101 Introduction to Sociology
3
0
3
5
TURK 101 Turkish Language I
2
0
2
2
Total
20
0
20
29

2. Semester

Course Code Course Name
Theory
Application/Laboratory
Credit
ECTS
COMPE 104 Computers and Information Systems (Online)
3
0
3
3
ECON 102 Introduction To Economics II
3
0
3
7
INT110 Introduction to Politics
3
0
3
5
PSYC 102 Introduction to Social Psychology
3
0
3
7
ENG102 English for Academic Purposes II
2
2
4
3,5
HIST 102 Principles of Atatürk and History of Turkish Revolution II
2
0
2
2
TURK 102 Turkish Language II
2
0
2
2
Total
18
2
20
29

3. Semester

Course Code Course Name
Theory
Application/Laboratory
Credit
ECTS
MGMT 201 Introduction to Business
3
0
3
5
PR 201 Introduction to Public Relations I
3
0
3
6
PR 203 Introduction to Communication
5
0
3
6
PR 205 Graphic Design for PR and Advertising I
3
0
3
5
PR 207 Research Methods I
3
0
3
5
ENG201 English for Academic Purposes III
3
0
3
3
Total
20
0
18
30

4. Semester

Course Code Course Name
Theory
Application/Laboratory
Credit
ECTS
HIST 202 History of Civilization II
3
0
3
5
PR 202 Introduction to Public Relations II
3
0
3
6
PR 210 Mass Media
3
0
3
5
PR 214 Graphic Design for PR and Advertising II
3
0
3
5
PR 216 Research Methods II
3
0
3
6
ENG202 English for Academic Purposes IV
3
0
3
3
Total
18
0
18
30

5. Semester

Course Code Course Name
Theory
Application/Laboratory
Credit
ECTS
MGMT 301 Marketing Management I
3
0
3
6
MGMT 303 Organization Theory
3
0
3
7
PR 301 Culture Communication and Society
3
0
3
6
PR 303 Media and Politics
3
0
3
6
PR 309 Computer Applications for PR and Advertising I
3
0
3
6
Total
15
0
15
31

6. Semester

Course Code Course Name
Theory
Application/Laboratory
Credit
ECTS
PR 302 Introduction to Advertising
3
0
3
6
PR 304 Communication and Persuasion
3
0
3
6
PR 306 Media Planning
3
0
3
6
PR 308 Social Structure of Turkey
3
0
3
6
PR 314 Computer Applications for PR and Advertising II
1
2
3
6
Total
13
2
15
30

7. Semester

Course Code Course Name
Theory
Application/Laboratory
Credit
ECTS
PR 401 Advertising Design
3
0
3
8
PR 403 Seminar in Public Relations
3
0
3
6
PR 409 Visual Communication Applications I
3
0
3
6
Area Elective
3
0
3
5
Area Elective
3
0
3
5
Total
15
0
15
30

8. Semester

Course Code Course Name
Theory
Application/Laboratory
Credit
ECTS
PR 402 Advertising Campaigns
3
0
3
8
PR 410 Visual Communication Applications II
3
0
3
6
PR 412 Communication Law
3
0
3
6
Elective Courses
0
0
2/3
3
Elective Courses
0
0
2/3
3
Total
9
0
13
26


Curriculum Total
134
235

Elective Courses

Course Code Course Name
Theory
Application/Laboratory
Credit
ECTS
PR 405 Crisis Management
3
0
3
5
PR 407 Public Opinion
3
0
3
5
PR 408 Fundamentals of Digital Photography and Advertising
1
2
3
5
PR 413 Leadership Theory and Practice I
3
0
3
5
PR 414 Leadership Theory and Practice II
3
0
3
5
PR 415 Product and Service Launch I
1
2
3
5
PR 416 Product and Service Launch II
0
3
3
5
PR 491 Journalism I
0
3
3
5
PR 492 Journalism II
0
3
3
5


Elective Courses Taken From Other Departments

Course Code Course Name
Theory
Application/Laboratory
Credit
ECTS
MGMT 428 Brand Management
3
0
3
6